BofA CEO reaffirms Merrill Lynch is sticking with Broker Protocol

Rival wealth management firms may have quit the Broker Protocol, but Merrill Lynch remains committed to the industry accord, Bank of America CEO Brian Moynihan says.

"We continue to monitor the market but we have not changed our position [on the protocol]," Moynihan said during a fourth-quarter earnings call with analysts.

The reiteration of the firm's policy comes as rivals have left the industrywide pact that permits brokers to take basic client contact information with them when switching firms. Last year, Morgan Stanley and UBS quit the protocol. Citigroup followed suit earlier this month.

Rival wirehouses have suffered from advisor attrition in recent quarters, and UBS and Morgan Stanley's protocol exits sparked a raft of departures: over 90 advisors managing more than $12 billion in client assets.

Merrill Lynch reduced its recruiting efforts earlier this year and placed greater emphasis on its training program. Headcount has remained steady or risen in recent quarters. For the fourth quarter of 2017, the firm reported that advisor headcount at 14,953 was up 2% year-over-year. It was flat from the previous quarter.

Brian Moynihan, CEO of Bank of America during a Bloomberg Television interview at the World Economic Forum in Davos, Switzerland, on Jan. 17, 2017
Brian Moynihan, chief executive officer of Bank of America Corp., looks on during a Bloomberg Television interview at the World Economic Forum (WEF) in Davos, Switzerland, on Tuesday, Jan. 17, 2017. World leaders, influential executives, bankers and policy makers attend the 47th annual meeting of the World Economic Forum in Davos from Jan. 17 - 20. Photographer: Simon Dawson/Bloomberg
Simon Dawson/Bloomberg

Merrill Lynch also reported record client balances of $2.3 trillion, up 10%, from the year-ago period. The growth was driven by higher market values and client flows, according to the firm.

The wirehouse's revenue increased 6.5% to $3.8 billion, boosted by higher asset management fees and net interest income.

Overall, Bank of America's wealth management unit, which includes Merrill Lynch and U.S. Trust, reported net income of $742 million, up $108 million from the same period a year ago. The unit also had AUM flows of $18.2 billion, which was down slightly from the $20.7 billion for the previous period. The firm said this partly reflected a continued shift from IRA brokerage accounts to managed relationships.

Looking ahead, Moynihan said the company is focused on new technology investments to push its wealth management business to higher profitability.

"We're talking about a more fundamental reset. On the lower end, we're driving Merrill Edge and some other things. And there is a lot of automation of work we can do for advisors that will make them more efficient," the chief executive said.

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Broker Protocol Earnings Wirehouse advisors Recruiting Brian Moynihan Merrill Lynch Bank of America Merrill Lynch
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